2520 Manatee Ave W., Suite 200, Bradenton, FL
941-745-2201

The Sleep On It Process

We have designed this process to give you (and us) a framework for making an educated and informed decision about working together. Of equal importance, you will finish this process knowing exactly where you stand in the three key areas of retirement success.


For people who are potentially​ a good fit for our firm, there is no cost or obligation for this process as we want you to know exactly how we can help you before you pay us a single dollar in fees or trust us with a penny of your nest egg.


Step 1​: Initial Phone Meeting

A quick 15-minute phone call will give us both a chance to make sure our expertise matches your needs. 

If we aren't the right financial planning firm to help you, we will happily point you to an appropriate firm that's better suited to your needs.

Step 2​: Discovery Meeting

Like a doctor, it's important to diagnose before we prescribe.

The goal of this meeting is to get perfectly clear on your goals, concerns and unique financial situation.

Your answers to our questions, along with the documents we requested you bring, will guide our analysis, which will result in plain-English answers to three critical questions.

Step 3​: Our Analysis

We will apply over 20 years of experience, decades of Nobel-prize wining research, and thousands of hours of training to answer three critical questions for you:

  1. Are you on track to reach your long-term goals (e.g. retirement, or work-optional living)?
  2. How can your tax bill be reduced?
  3. How can your investments be improved?

Step 4​: Second Meeting

This is where the proverbial rubber hits the road

During this meeting, we will explain, in plain English, exactly what you need to do to achieve your financial goals, including the answers to the three questions we asked during our analysis.

This is where you will see, in dollars and cents, how our firm can improve your finances.

At the end of this meeting, we will ask if you would like to begin working with our firm or if you would like to sleep on it.

Step 5​: Sleep On It

We have been in business for more than 20 years. We don't rush clients to make a decision about working with us. Prior to deciding if we should work together, we will encourage you to "go home and sleep on it."

We want you to answer the following questions for yourself:

  • Do I like/trust/respect the team at Sherrill Wealth Management?
  • Will the benefits and value they provide exceed their cost?
  • Do I understand and agree with their investment philosophy?
  • Did they answer all of my questions clearly and thoroughly?

We will call you the next day to follow up and answer any additional questions you may have.

If we decide it is a good fit, we will prepare our paperwork, and begin the financial planning process!

If you decide we are not a good fit, we will wish you all the best!  We are not a hard sell and do not pressure clients!

Step 6​: Get Started

During this meeting, we will answer any questions you have and if you are ready, start the paperwork to become a client.  

Prior to this meeting, we will have sent you a detailed explanation of this process and answered all of your questions and concerns.

Schedule Your 15 minute Phone Call Today

This call will give us both a chance to make sure your situation matches our expertise. If we are not a good fit, we would like to help point you in the right direction.

​Call us directly at 941-745-2201.

Still Have Questions?

What should I expect from this 20 minute call?

​How are you different from other financial advisors?

​Can you tell me what I should be investing in right now?

​If I hire you, what should I expect?

Do I need to be wealthy to work with a wealth manager?

What is the fiduciary standard?

What is the suitability standard?

What credentials should a wealth advisor have?

​Your office is far away.  Can I still work with you?

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